Captivating Want these words used
about your communication?

Let's go to work!

My aim is to help you grow your confidence, career and business through storytelling and humour, and in addition to my podcasts, I’ve put together these free resources to help you do just that.

These guides are designed to be concise and immediately actionable.

There is no fluff, just what you need to know and how you can implement it to get maximum impact.

I hope you find them useful!

Story Generator Cheat Sheet (PDF)

Many people don’t think they have any stories to share, and I don’t believe that’s true, sometimes you just need some help to find them, and that’s the purpose of this cheat sheet. I want to fast track you to story success.

Stories are so powerful, and flexible, they can be used in different ways for different audiences. They get people leaning in to your talk, or marketing message, connecting emotionally, and remembering you and your business. One of my guests shared how one story generated $100 million for one of his clients!

So, let’s start uncovering yours!


Sensational Speaker Rehearsal Blueprint (PDF)

One of the distinctions shared by great speakers and comedians, is that they make their comedy sets or speeches sound natural, almost as if the thought or story they share, just occurred to them. On the other hand, one of the most obvious signs that you’re not comfortable as a speaker is if you’re doing one of these three things:

1. Reading from your script
2. Reading from your PowerPoint slides
3. Recalling your talk from learnt memory.

To express yourself honestly, authentically, and in the most engaging way, you have to be you, and if you want to perform naturally, you need to remember the experience first…and that means rehearsing.

This guide will help you perform 100% better than if you were to read your speech or learnt it from memory.

Ok, let’s go.

TEDx Success Cheat Sheet (PDF)

So, there are lots of reasons to do a TEDx talk, but if you are going to do it, you want to maximise your chances of getting the results you want, and that’s why I put this cheat sheet together. I want it to give you the questions to think about at every stage of the process, so that you avoid the mistakes I made, and you have a short cut to success.It draws on my experiences of doing a TEDx talk, and what I’ve learned from my TED guests Ryan Hildebrandt, Orlaith Carmody and Terri Trespicio, and I take you through the five steps you’ll need to go through on the way to a great TEDx talk.

Whilst no-one can guarantee you millions of views and queues of people lining up to offer you book deals and event bookings after your TEDx, this cheat sheet, will give you a massive leg up!

Let’s Get Cracking!


Storytelling Template (PDF)

If you’re an entrepreneur, corporate leader, service professional, coach or expert looking to generate more income through speaking, then you probably already know that it’s critical that you captivate, and connect with your audience, so that they feel compelled to take the action you want.

This is where the following template can help. Use it to structure your content to create the emotional connection, then use it again to create the mini-stories to knock down the audiences doubts and objections.

I’ve reached Director level in my corporate career, spoken internationally, got people to laugh all over the UK, created copy that sells, and have written a play that makes hard-nosed men cry! To say that learning to use story-telling and humour to influence and persuade audiences changed everything for me would be an understatement.

I’ve since made it my mission to share the lessons I’ve learned, so that you can become a sensational speaker more quickly and grow your career, brand or business.

Storytelling Tools Reference Sheet (PDF)

As a speaker or content marketer, if you can use the hero’s journey story structure, in conjunction with one of the basic story plots to reflect where your audience are in their lives or business, combined with a universal theme or themes, and weave motifs and symbols to support the theme throughout… you will make your stuff more powerful, memorable, emotionally engaging and relatable…and who knows you maybe it could make you a 100 million dollars… or a 100 million friends… which might actually be more valuable.

You can check out The Speaking Club podcast episodes 005, 007, 009 and 034 for more on this.

Get this freebie for an overview on all these tools so you have a quick ‘go to’ reference point in the future.

“This is an entertaining, informative book which is full of good advice and techniques to improve speech making. It is also a throughly enjoyable read. Highly recommended.”
Mrs J H Greening – ***** Amazon Review

Cracking Speech Mate

How to use humour to make you an amazing speaker
Do you want to learn how to create presentations, that are funny, engaging and compel the audience to the action you want? Do you want to discover simple, repeatable techniques to make your presentations pop? Then you need this book!

Straight to the Top

How to Create and Deliver a Killer Elevator Pitch
Are you passionate about what you do, but struggle to convey the value you offer in a way that engages people? Do you know that delivering a great elevator pitch to the right person could make all the difference to your life, and you want to be ready… but you just don’t know where to start? Then this book is for you!

Audio Inspiration

This podcast is for aspiring, new and experienced speakers alike. Sarah draws on her comedy, performance, writing and business experience, and the talents and skills of guests to help you increase the power and impact of your public speaking