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Nail the Big Idea of your talk and select the right content from your book to create a client winning presentation for your upcoming speaking gig.

In this half-day intensive, we’ll install these three tools into your talk creation process:

  • Audience Intimacy - connect with the audience on a deeper level, to make your message more compelling and to build that bridge of trust that leads to client-land.

  • The Big Idea ™ - identifying the message that's going to light a fire under your audience, making them eager to work with you. 

  • The Content Edit - a process for streamlining your existing material around the big idea, so that you have a plan that turns your content into an awesome talk.

    Hosted by: Sarah Archer

    Date: Thursday 15th February 2024 | Time: 15:00 (GMT)
    (Which is 10:00 am (EST) / 07:00am (PST) - please check your timezone here)

    Location: Zoom (LIVE)


    This workshop is not for everyone. It’s intended for non-fiction authors, with an established course or program relating to their book, who have an upcoming talk.

    Here’s a little bit about who you are:

  • You already have an education product (course, coaching program, membership, book) or consultancy service you want to promote.

  • You have validated demand for that program by selling at least $10k worth of students/clients.

  • You want to use speaking to get your message to more people and win new clients in a way that aligns to your values.


  • Your space reserved for this two hour intensive workshop

  • A Big Idea Brainstorm session (15 mins) - speak with Sarah ahead of the workshop to start nailing your Big Idea.

  • Workbook - access to the workbook for the intensive.

  • Register Now >>
    Big IdeaWorkbook

    “I just wanted to say thank you for inviting me to Thursday’s public speaking workshop.

    Learning how to dig deeply below the surface of the problems I’m trying to solve was a big eye opener.

    Identifying these root-cause issues can really help me understand my message better, as well as connect with my audience on a much deeper level.

    I learned a lot and I’m looking very forward to more training opportunities in the future.” - Manny Rodriguez, Coach

    © Sarah Archer | Lemon Squeeze Limited 2024 | All rights reserved

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