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I’ve often compared speakers and artists, because I believe that speakers are also creating art through speaking. Not only do I think that creating a talk and a piece of art are similar, [...]

Whilst social distancing means everyone has more room in real life, Covid-19 has resulted in the online space becoming more crowded than ever as more entrepreneurs make the switch to save their [...]

Michael Arterberry took sanctuary in sports to distract from the fear and hardship he faced at home growing up. As an adult, he recognised that his ability to stay resilient, keep perspective and [...]

In 2011 my business failed because I didn’t understand the secrets to marketing and selling. I thought I was doing all the right things… I went on sales training courses, I put myself out there, [...]

I believe there are three pillar stories you need to be successful in business and for effective story-led marketing, and these are:  Your Hero Customer Before  Your Origin Story  Your Hero [...]

7 Big Reasons People Don’t Buy Your Stuff and How to Overcome Them! You’re at a networking event feeling equally excited and nervous, only half listening to everyone else’s pitch, because you’re [...]

Why the big ‘hoo-haa’ about using Video in Your Business… and What’s Possible with an Idea, an iPhone and Four Hours? I woke up on the morning of 27th December 2018 with an idea. That’s not a bad [...]

The ‘Big 3’ Essential Ingredients for Getting Sales with Stories Stories are more powerful than features and benefits in winning sales. That’s because 100% of sales are made [...]

You know that question… “If a tree falls in a forest and no one is around to hear it, does it make a sound?” well I have a variation on it for you… “If you share a message and no-one [...]

I’ve used webinars and workshops in my business before and not only do they provide a great opportunity to connect with and add value to your target customer, but they are awesome for generating [...]